Sheffield-based direct sales and marketing company, LuCreative argue that success comes as a result of strong leadership, and recently published their top tips to help aspiring professionals master the art of leadership.
The fresh and ambitious start-up believe that every successful business is built on strong leadership foundations as follows.
- Inspire and motivate others
LuCreative believe that the most effective leaders have the ability to create a vision of the future by talking about the bigger picture. Great leaders motivate and inspire their team to work together to achieve a common goal by creating an exciting end goal. The best leaders know their team on a personal and professional level and therefore, they know what buttons to push to inspire and motivate their team to get the best results.
- Integrity and honesty
At LuCreative, they pride themselves on their honesty and transparency when it comes to representing their clients and they believe great leaders should adopt those traits when it comes to leadership. “Great leaders are transparent and stay true to their promises,” commented a spokesperson for LuCreative. The firm argues that honesty is crucial in business.
- Build relationships
LuCreative believe that building strong relationships is imperative for business success. The sales and marketing specialists state that budding entrepreneurs and business owners must take time to build and solidify relationships with members of their team, getting to know them on a personal and professional level. The stronger the relationships are, the more effective the team can be.
- Drive results
The best leaders don’t settle and are always looking to do better. LuCreative claims that great leaders possess a high level of drive and ambition and that they can be counted on to get things done.
- Develops others
LuCreative are committed to the development of the people they work with and they argue that great leaders share that same commitment. “The most effective leaders recognise the importance of developing others and being replaceable,” commented a company spokesperson. LuCreative take time every day to teach and train their staff and contractors to develop their business acumen and leadership skills. They believe that education is the biggest component for success and they invest a lot of time to help assist everyone they work with to expand their knowledge and skill-set to develop the next generation of leaders.
Based in Sheffield City Centre, LuCreative is an outsourced direct sales and marketing company. Launched by a diverse team of sales and marketing professionals from across the UK, LuCreative aim to bridge the gap between client and consumer with personalised marketing solutions. The young and dynamic firm offers clients the chance to outsource, safe in the knowledge that their brand is in the hands of professionals. The young firm have big goals and they recognise that finding and developing great leaders will be key.